SPCA X Giordano T-Shirt
For the Tees for Animal Welfare Campaign jointly hosted by SPCA(Society for the Prevention of Cruelty to Animals) and Giordano, 10 designers were invited to design a t-shirt which aims at raising public awareness of animal welfare. After conducting some in-depth research on animals, I have learnt that for a dog, to maintain good health, it should go for a walk at least 3 times per day. Our design cuts a walking dog into 3 parts with the important yet obscure information calling for attention – 4 legs x 3 walks daily = 1 fit dog.
Project completed at Sandy Choi Associates Limited
Creative Direction: Sandy Choi | Graphic Design: Toby Ng
HKDA Global Design Awards 2011